Retail placement guide
How to get into Best Buy
A former Best Buy merchant on what the buying team actually evaluates, how the sell-in works, and what separates brands that launch from brands that wait a year for another review.
- 01
What Best Buy buyers actually evaluate
- 02
Be retail-ready before you pitch
- 03
Find your category and the right buyer
- 04
The sell-in deck that survives the meeting
- 05
Prove demand before you promise velocity
- 06
Vendor onboarding and the operational build
- 07
A realistic timeline from pitch to shelf
- 08
Common mistakes that stall a launch
Contact us and ask us anything.
These are the questions we walk through with every brand before a pitch. Tell us where your product stands and we will tell you what we would do next — no deck required to start the conversation.